Write a brief that gets you further

Say what you need

Name the task and the result you want. For example: “Review the copy on this checkout screen and suggest clearer labels.”

Add the context that matters

• Goal: What are you trying to achieve?
• Context: Who is this for, and what have you already tried?
• Constraints: What must stay, and what limits matter?
• Output: Would a checklist, draft, table, or explanation be useful?

A starting point to copy

Goal: Review my sign-up flow.
Context: First-time visitors on mobile.
Constraints: Keep the existing three fields.
Output: Five specific improvements, with suggested copy.

Keep sensitive information out of the brief unless it is necessary and you are comfortable sharing it with the AI service you choose.